As things currently are, we are standing on at the edge of history with the winds of change at our backs. The time we live in is by far the most exciting point for cannabis history. In reality, there has never been a more pivotal time for legalization and the plant in general than what we get to experience right now. We’ve experienced criminalization and reform in a pretty short span of time if you look at the grand scheme of things. From a business perspective, the future looks clear and bright. Like everything we’ve ever done with cannabis since we found it thousands of years ago, there will be hurdles we must overcome, but this is just a part of life. However, considering the potential our future generations and the upcoming decades will have for the spread of legalization and the growth of the legal marijuana industries all over the world, we can overcome the darkness we have experienced.
Here in Colorado, we are moving in the right direction faster than anyone else ever has before.
Economists, experts, and industry specialists spend hundreds of hours a month pondering and trying to predict what the future of pot will look like. As it stands now, we have a great many small businesses running their own dispensaries and grow operations, but what about if big business tries to take over the industry? Is this a possibility; yes, definitely. Big Marijuana is coming just like Big Tobacco. Corporate bloodhounds always sniff out the money, and right now, cannabis is where the money is. The profit potential multiplies every single day.
Budding Big Business?
It’s unlikely that corporations like Coke or Pepsi will take over the cannabis industry, and this is because cannabis is still considered part of a counterculture segment of society, and the average pot smoker doesn’t care for generic, sub-par weed.
Evidence suggests that alcohol, tobacco and the pharmaceutical industries will attempt to enter the cannabis space, but in 100 years, odds are they won’t be successful. The reason why is that pot smokers always want to know about their weed. On average, cannabis consumers are much more conscious than consumers of other products, and they’re so much more unlikely to buy into branding and corporate marketing schemes. Cannabis consumers are smarter, which makes it arguably that big marijuana could even become a thing. Consumers prefer the little guys to the big guys.
As far as other Colorado predictions go, evidence suggests that women are going to have the majority of the control over the industry for the foreseeable future. Right now, there are more women in the industry than men. Organizations like Women Grow will help facilitate the transitions into more jobs for women and empower women to take the cannabis industry by storm.
After recreational legalization in Colorado, we experienced higher sales in oils, pre-rolls, and edibles. People will always buy ounces of flower, but as the industry grows, and weed is more accessible, people will move to more convenient, smokeless forms of consumption more and more.
It’s also very likely that we will make incredible discoveries and help a larger number of people with cannabinoids. We only know a fraction of the cannabinoids and how they work, so as time goes on we can expect a ton of discoveries. I wouldn’t be surprised if cannabis cures a disease that we currently believe to be incurable.
The future is going to be incredibly regulated, though. We’re already seeing the trends with more and more states legalizing weed. Heavy regulation is going to be the norm when everyone gets on the same page. Even here in Colorado, it’s likely there will be some reform. ResponsibleOhio’s model sounds like a big stupid monopoly because it only allows for 10 companies to grow the weed, but take a look at Minnesota allowing 2 and New York allowing 5. Governments like control, even ours. It’s likely that people, even here in Colorado, are going to push for it.
It’s also pretty likely that cannabis consumers in Colorado will be accepted more and more by the general public. Eventually, smoking pot is going to be just like smoking cigarettes or drinking alcohol. Some people do it, and some people don’t, and that’s okay. More and more people are admitting that they smoke cannabis regularly, and it’s likely that trend will continue. Cannabis is going to go so mainstream out here that it’s so common people don’t even look at pot smokers any differently than someone who smokes cigarettes or drinks.
We can also look forward to all of the leaps and bounds activists will make in the coming years out here. It’s likely that these activists that are currently fighting for freedom to medicate without losing your job, freeing people wrongly incarcerated for possessing small amounts of pot, and for distinctions for patients will finally come to fruition. It’s likely that in the coming years the efforts of activists today will be clearly defined. We will see people released from their possession charges, and get their records expunged. We will also see the acceptance of pot smokers in the workforce like we accept our employees to work on pharmaceuticals. It’s likely that these long term advocates will be accepted by the public for their efforts and will run for political offices themselves, as well. We have seen candidates before, but they have never been taken seriously up until this point. And there have been candidates that are pro-cannabis, but it’s just one of their many views. I’m talking about a bone-a-fide cannabis candidate recognized for their service to the community.
It’s also incredibly likely that the cannabis industry in Colorado is going to start putting a lot of money toward education. Right now, you get badged, and you essentially learn how to do everything when someone decides to give you a chance to learn. This can be a bit of an issue because newbies make a lot of mistakes and in this industry, there isn’t too much room to make mistakes. I think that in the next 100 years we’re going to see a lot of cannabis trade schools popping up for people to learn and train themselves on the ins and outs of the cannabis industry, from cultivation, to retail, to product and law knowledge. It’s also likely that cannabis extraction, because it’s such a scientific process, will become part of organic chemistry courses at accredited universities. It’s likely that there will be books published, online classes to take, seminars, and plenty of expos and trade shows. Education is already a huge part of cannabis here in Colorado and I like to believe that we will be the ones to expand that, hopefully with some of our tax revenues.
So overall, aside from the very few negative predictions, the future for cannabis is very bright. It’s a very exciting time to be a part of the industry because history is being made each and every day. The freedom that comes along with the legalization in our state is something that everyone all over america should soon feel. It’s exciting to think about what the future will hold for the cannabis industry in Colorado over the next hundred or so years. We can’t wait to see what’s in store for the cannabis plant itself, too. What do you like to believe the future will hold?